It’s the most wonderful time of the year. All over America people have shopped, traveled and prepped for the holidays. Soon they will disappear hobbit-like into their homes to exchange gifts, feast and be merry with friends and family. The candidates however are still hot on the campaign trail, mastering carefully orchestrated photo ops and politically correct general well-wishing in the hope that potential donors are in a holiday-giving mood. Will the last minute pandering of these quasi-celebrities actually make any difference in the minds of the voters?
There are many images that could boost a candidate’s image at this time of year. Visiting sick children in hospital, shaking hands with the elderly or posing for family Christmas cards all promote an image of strong family values and personal warmth. Using family members, particularly children, as a political prop is a tried and tested way of trying to gain points with the public in the ‘traditional’ and ‘normal’ categories.
But whether a candidate is trying to sell Christmas themed hats and scarves on their website to drum up donations or avoiding all politically incorrect holiday phrases to appeal to non-Christian voters, it seems unlikely that anyone is paying attention at this time of year. Maybe they would sway more voters if they take a leaf out of Congressman Earl Blumenauer’s recipe book, and bake a few hundred fruitcakes to take with them on the campaign trail. Tis the season.
Hungry for something to watch when you’re stuffed? How about the perfect combination of spaghetti and maple syrup? Movie for your mood: Elf.